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The Importance of Anchor Text in Back-links
July 17, 2016
The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
Google now discounts all reciprocal links
June 17, 2016
For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now…
Strategic Use of Images in Search Engine Optimization
May 17, 2016
When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your…
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